Cash-strapped drinkers are starting to trade down to economy beers, the chief executive of Miller Brewing Co. said Thursday.
The Milwaukee-based brewer saw some shift between higher-priced, premium beers and economy beers such as Miller High Life and Milwaukee's Best starting in January, Tom Long told reporters on a conference call.
http://www.journaltimes.com/articles/2008/05/15/local_news/doc482c5dd12d703998815550.txt
2 comments:
Should Nash be writing about this, too? "Buy stock in shitty beers."
:)
Those shitty beers are always a good buy in the stock market this crazy because big brewers own them. Scott asked me a few months ago about how to hedge for recession. BUD (Anheuser-Busch)and alcohol in general was one of my recommendations. BUD is up 12% over the last three months. Hmmm..
I've got Budweiser in my fridge as I type this, but right next to it is my Murphy's and Boddington's.
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